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Features

45 expert checks.
Seven dimensions.

Every check is a deterministic function with a weight, severity, evidence shape, and a human-written fix. No black box.

45
Deterministic checks across seven dimensions.
SEO for AI Agents methodology
8
Distinct ranking surfaces graded (Google, Bing, AIO, ChatGPT, Claude, Perplexity, Apple, Maps).
Audit registry, 2026
1–6
Weight range per check — ranking-blockers count for six times a cosmetic warning.
Internal scoring rubric
A 'free SEO checker' from 2020
The 45 checks here
Surface
Google SERP only.
Surface
Google + Bing + AIO + ChatGPT + Claude + Perplexity + maps.
Schema
Rich-result eligibility.
Schema
Rich results + Person/Org sameAs for entity extraction.
Evidence
A coloured score.
Evidence
Raw HTTP, JSON-LD, content excerpts behind every finding.
Output
Static PDF.
Output
30/60/90 plan with owners + shareable public URL.

Foundational SEO

The basics that still rank: titles, meta, headings, canonicals, hreflang, sitemaps, robots, internal links.

  • Title quality
  • Meta description coverage
  • H1 uniqueness
  • Heading hierarchy
  • Canonical correctness
  • Hreflang sanity
  • Sitemap discoverability
  • robots.txt audit
  • Internal link depth

Technical

Crawl, render, speed. The infrastructure Google actually scores.

  • JS-rendered crawl parity
  • HTTPS & redirects
  • HTTP/2 + compression
  • Core Web Vitals (LCP/INP/CLS)
  • Image weight & formats
  • Render-blocking resources
  • Status-code health
  • 404/410 pattern audit

On-Page Content

Intent, depth, structure. Whether the page actually answers the query.

  • Topical depth signals
  • Heading-to-keyword alignment
  • Reading level
  • Content freshness
  • Internal anchor variety
  • Image alt coverage

AI Overviews (AIO)

Whether Google's AI Overviews can quote you, and Perplexity & ChatGPT can cite you.

  • llms.txt presence
  • Citation-friendly structure (Q&A, lists, tables)
  • Schema.org density
  • Author bylines
  • Statement-of-fact density
  • FAQPage / HowTo / Article schema fitness

GEO - Generative Engine Optimization

Signals that make LLMs likely to remember and recommend your brand by name.

  • Brand mention density
  • Citation graph proxy
  • Entity disambiguation
  • Wikidata / Wikipedia presence
  • Knowledge-panel readiness

Local

Pack visibility, GBP signals, NAP consistency, local schema.

  • LocalBusiness schema
  • NAP exposure on site
  • Service-area clarity
  • Reviews schema presence
  • Map embed pattern

E-E-A-T

The trust signals Google's Quality Raters look for in 2024/2025.

  • Author pages with credentials
  • About page completeness
  • Citations to primary sources
  • Contact transparency
  • Editorial policy presence
  • Privacy/Terms freshness

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